KACI AM

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KACI 1300 AM / 103.9 FM

 The Gorge’s 24-Hour News-Talk station.

Newsradio 1300 AM/103.9 FM KACI is the Gorge’s 24-Hour News-Talk station. Featuring Mid-Columbia Mornings with the most comprehensive news and information presentation in the entire Mid-Columbia area from 6 a.m. to 8 a.m., and Mid-Columbia Today from 8AM to 9AM, featuring newsmakers from both sides of the Gorge. Newsradio 1300/103.9’s weekday lineup also features Rush Limbaugh at 9 a.m., Lars Larson’s Northwest-based show at Noon. Sean Hannity at 3 p.m., Dave Ramsey at 6 p.m., and Jim Bohannon at 8 p.m., with Coast to Coast filling the overnight airwaves.  National news from the ABC Radio Network at the top of each hour, with local and regional newscasts at the bottom of each hour from 9:30 a.m. to 5:30 p.m. Newsradio 1300AM/103.9 FM covers Wasco County and a portion of Hood River County.

Demographic: Adults 35+

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58% of the KACI Audience is 25-54 • 57% Male 43% Female  Median Age is 51

  • 38% attended college
  • 70% work full time
  • 48% have a household income of $75,000
  • Median household income is $72,800
  • 71% are married
  • 59% have no children in their household
  • 84% own their own home
  • 59% don’t watch prime time TV(below the national average)
  • 33% have a satellite dish(22% above the national average)
  • 89% have internet access
  • 48% don’t read a daily newspaper

Source: 2006 Spring Mediamark Research from the Radio Advertising Bureau. Country Listener Profile

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